MOOMOO'S ON FOODWAYS SHOP

Better meat starts with knowing what you're cooking

Beef can differ a lot from one product to another. In tenderness, flavour, richness, how it cooks and what it costs.

Moomoo's helps you find what makes sense for what you're making.

What makes one piece of beef different from another?

The cut is only part of it.

Where the beef comes from, the animal itself, how it was raised and fed, its age, marbling and the specification of the cut can all make a difference.

Some of those differences show up in flavour or tenderness. Others in how the meat cooks, what it's good for, or simply what it costs.

Knowing a little about them makes choosing much easier.

What to look at when choosing beef

There isn't one specification that's right for everything. What matters depends on what you're cooking, what you enjoy, and what you want to spend.
<a href="https://www.flaticon.com/free-icons/food-and-restaurant" title="food and restaurant icons">Food and restaurant icons created by Shahid-Mehmood - Flaticon</a>

THE CUT

Where the cut comes from affects tenderness, texture and how it's best cooked.
<a href="https://www.flaticon.com/free-icons/cow" title="cow icons">Cow icons created by Culmbio - Flaticon</a>

THE BEEF

The animal itself matters too. Breed, age, feeding and how it was raised can all influence flavour, tenderness, fat and marbling.

ORIGIN

Where beef comes from can reflect different production systems and specifications. Origin is useful context, but doesn't tell the whole story.
<a href="https://www.flaticon.com/free-icons/specs" title="specs icons">Specs icons created by rukanicon - Flaticon</a>

THE SPEC

Thickness, portion size, trimming and fat cover can make the same cut cook and perform quite differently.

WHAT YOU WANT FROM IT

Tender or beefy. Lean or rich. Quick to cook or worth giving time. The right choice depends on what you're making.

What happens before it reaches your kitchen matters.

Choosing the right meat is only part of it. What happens to it before it reaches your kitchen matters too.

Moomoo's draws on more than forty years of sourcing, handling and supplying food through Emkay Foods.

BUILT AROUND THE PRODUCT

Moomoo's starts with what the product needs to be, from the cut and specification to how it's intended to be cooked and used. Sourcing, preparation and handling follow from there.

SOURCING
Moomoo's works with local and international suppliers to find beef that meets the specification needed for each product.
COLD CHAIN
Meat is sensitive to temperature. Keeping it properly chilled or frozen through storage and handling helps protect its condition until it reaches your kitchen.
PREPARATION
Different products need different preparation. Cuts are trimmed, portioned or prepared to suit how they're intended to be cooked and used.
TRACEABILITY
Knowing which product came from where and when matters. Product and batch information stays with the meat as it moves through the process.

SO, WHY MOOMOO'S?

Because there isn't one kind of good meat

What makes sense will ultimately depends on what you're cooking, what you enjoy, and what you want to spend.

That's why Moomoo's brings together different cuts, origins and specifications, rather than one idea of what “good meat” should be.

And behind that range is the knowledge and experience to understand, source, handle and prepare it properly.

That's why Moomoo's has a place on Foodways.